Bhojraj Barle, a social media influencer hailing from Bhilai, has taken the food vlogging scene by storm with an impressive following on Instagram and YouTube. In an exclusive interview, Barle shared insights into his journey, the challenges he faced, and his aspirations for the future.
Barle’s social media presence is nothing short of impressive, boasting 40,000 followers on Instagram and 16,000 subscribers on YouTube. His culinary journey began during his college days in 2017 when his love for food evolved into a passion for food vlogging. “I’ve been a big foodie since childhood, and I started by clicking photos of food and slowly began posting them on Instagram,” Barle shared, revealing the humble beginnings of his now flourishing career.
While discussing the struggles he faced in his journey, Barle emphasized the importance of consistency in the competitive field of food vlogging. “Maintaining consistency has been the main struggle. A few days’ gaps mean starting all over again,” he admitted.
Looking ahead, Barle envisions an “India Food Tour,” where he aims to explore and showcase the popular and authentic foods from every state. His inspiration comes from Delhi food bloggers, particularly expressing admiration for Anubhav Sapra.
Regarding the viability of food vlogging as a career, Barle is optimistic. He believes that content creation is a significant industry, emphasizing that creators who remain true to their audience and provide unbiased content can earn more than corporate professionals. Addressing the issue of exorbitant charges by some food bloggers, he acknowledged its negative impact on the entire market, stressing the importance of maintaining integrity.
In terms of the impact of his videos on local businesses, Barle highlighted the significant difference it makes. “Through videos, small outlets receive substantial support, and their businesses thrive,” he stated. Barle is known for exploring lesser-known eateries and introducing viewers to authentic South Indian cuisine and delightful breakfast options.
For budding food bloggers in Chhattisgarh, Barle’s advice is simple yet powerful: “Just be original and genuine to your audience.” As he continues to carve his path in the world of food vlogging, Bhojraj Barle remains a down-to-earth influencer with a passion for food and an unwavering commitment to authenticity.